Risk Mitigation
See how Visability has positioned itself to effectively manage risks. Click each mitigation strategy to see how it has been informed by validation.
Low Employee Adoption and Engagement Risk
There is a risk that hotel staff may not actively engage with the platform, reducing its impact on retention and performance.
Resistance to digital learning, lack of manager reinforcement, or a disengaged workforce could limit platform adoption.
Key Mitigations
We develop role-specific content so that learning feels immediately useful, increasing motivation and participation.
We have structured learning into bite-sized, mobile-friendly modules, allowing staff to train conveniently without disrupting their shifts, increasing participation.
We will co-design a pilot program to ensure that training fits seamlessly into hotel workflows, making it more relevant and engaging for employees.
We have AI-driven personalisation, tailoring learning to each employee’s needs, keeping them engaged by making training feel relevant and valuable.
Competitive Threats from Established LMS Providers
Competitors with stronger brand recognition, integrations, or pricing advantages could pose a risk to market share.
Larger LMS providers or hospitality training platforms could expand their offerings, making it harder for Visability to differentiate.
Key Mitigations
We have focused on soft skills because retention and service quality rely on strong communication, problem-solving, and guest interactions, often overlooked by traditional LMS providers.
We have integrated manager feedback to identify which training modules drive the fastest improvements, also overlooked by traditional LMS providers.
We assign skill profiles to employees to focus learning on their weaknesses and develop the most critical skills for their role, ensuring targeted and meaningful improvement.
Slow Customer Acquisition and High Churn Risk
Acquiring new hotel customers may be slow if sales strategies don’t align with how different hotel groups buy, leading to longer decision cycles and lower conversion rates. Without industry credibility, hotels may be hesitant to adopt or switch from existing training solutions.
Additionally, larger hotel chains may struggle to justify costs without scalable pricing options, limiting full adoption and long-term commitment.
Key Mitigations
We will run a small hotel pilot to gather testimonials and success stories, proving impact on retention and performance to drive adoption in larger hotel groups.
We will offer volume discounts for large hotel chains, making scaling training more affordable. This encourages chain-wide adoption, increasing contract value and long-term commitment.
We position Visability as a hospitality upskilling leader through content, research, and expert insights to build trust and attract leads.
We will tailor sales to each hotel size, aligning with how they buy to improve conversions and reduce friction.
Integration Challenges and IT Security Vulnerabilities
Building Visability into a scalable, user-friendly platform comes with technical challenges, including AI-driven personalization, system reliability, and IT security vulnerabilities. Additionally, some hotels may require HR or LMS integrations, so we need to ensure seamless implementation without adding unnecessary complexity or risk.
Key Mitigations
We are building out the Standard offering first before the Advanced version, aligning with our customer acquisition strategy to ensure we meet the needs of smaller hotels first while refining the platform before adding enterprise-level features.
We plan to hire two additional software engineers at strategic growth stages, ensuring we have the resources to support HR integrations, AI-driven personalisation, and security enhancements as we scale.
We are incrementally scaling processing power related spend as we incorporate more users and feedback in the MVP stage to avoid overinvestment
Financial Viability and Funding Constraints
Slower-than-expected revenue growth could put pressure on funding, making it harder to scale sustainably. If customer acquisition costs remain high without a quick payback period, Visability may need additional investment to support expansion.
Key Mitigations
We are extending our runway by generating early revenue from pilot programs and small hotels, which helps offset initial costs and reduce dependency on external funding.
Launching the Standard plan first keeps R&D costs lower before investing in advanced features.
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